Tender Details
Description / Scope of Work
House Building Finance Company Limited (HBFC) invites expressions of interest from prequalified advertising agencies to support its corporate image, product marketing and other advertising requirements. The procurement aims to appoint one or more agencies with demonstrated multi-channel marketing expertise and proven production capabilities. Interested agencies must have at least ten years of experience in handling integrated marketing campaigns for major clients. The scope includes creative concepts, network strategies, preliminary designs, storyboards and scripts as required in the expression of interest documentation. This is a strategic engagement for a leading housing finance institution operating across Sindh and Pakistan.
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HBFC seeks qualified advertising agencies for multi-channel corporate and product marketing.
This is a prequalification exercise, not a final contract award, signalling intent to build a panel of capable partners. Minimum ten-year track record in integrated campaigns is a hard eligibility gate. The closing deadline of 28 September 2026 allows reasonable preparation time. Agencies must be registered with Press Information Department and relevant industry bodies (APNS, PBA) and maintain active taxpayer status. This indicates a recurring or framework relationship rather than a one-off project.
Who can bid: Advertising agencies must be registered with Pakistan's Press Information Department (PID), Pakistan Newspapers Society (APNS) and Pakistan Broadcasters Association (PBA), and hold active taxpayer status. Minimum ten years' documented experience in multi-channel marketing for major clients is mandatory. Typically, SECP registration and valid tax clearance are required for service providers in Pakistan.